Tourism website redesign for Sana Tourism: from no contact button to an enquiry button on every trip

The problem: a good-looking website with no way to ask about a trip

For a tour company, the website has one job: turn someone browsing trips into a WhatsApp message, a phone call or a request for a proposal. Sana Tourism's website had the content — destinations across the Kingdom, packages, a clear About page — but no contact button. Enquiries, the way a tourism business wins clients, had no obvious way in.

The admin panel had a different problem. The previous developer had copied modules over from another website. They showed up in the menu but did not work, so the team could not tell which parts of their own system they could rely on.

Search was the third gap. Pages were missing proper SEO tags, and any page added later from the admin panel had no way to get them.

What we changed

1. A way to get in touch on every page and every trip

• ●WhatsApp and call buttons float on every page, so nobody has to hunt for a phone number.
• ●Every package card has an “Ask about this trip” button. It opens WhatsApp with a message that already names the trip, so the team knows what the traveller wants before they reply.
• ●Every package page ends with two ways to enquire: a WhatsApp button for that trip, and a “Request a proposal” form for companies and groups that asks for the company, contact person, phone, email and group size, with dates, destinations and notes optional.

2. Package cards that answer the first four questions

Travellers ask the same things first: how long, when, how much and where. Each card now answers all four before the click: the duration (3 days, 2 nights), the season, a starting price for two people and the location, under a full-width photo. The package page then sets out what's included and what isn't, the price including VAT, and the terms.

3. An admin panel that only contains what works

We removed every module that had been copied from another website and never worked, and fixed the ones the business uses. The dashboard now opens on what the team actually manages, with Add New and View All on each: 28 destinations, 40 blog posts and 10 packages when we took this screenshot.

Enquiries arrive in their own lists: destination enquiries, package enquiries, contact-us enquiries and career applications.

4. SEO the team can keep doing after handover

Trip pages such as AlUla, Al-Madinah & Badr and the Red Sea now carry their own SEO title and description. The AlUla page, for example, is titled “AlUla 3-Day Package: Hegra, Elephant Rock & Stargazing”, and its description names the sites, the length of the trip and the starting price.

For a website that keeps growing, the bigger change is in the admin panel: we added SEO fields, so every new page the team adds gets its own SEO tags without calling a developer. That is how a site that has been online since 2015 keeps adding pages Google understands, instead of pages with no title or description.

5. Better photos, supplied by Sana Tourism

Tourism sells with pictures. We replaced weak images across the site with better photos supplied by Sana Tourism.

Where the project stands

We delivered the project on 30 September 2026, so it is too early to publish enquiry numbers. We will add them here once there is a full season of data. What has changed is visible on the live site today: from any page, a visitor is one tap from WhatsApp or a call, every trip has its own enquiry button, and the team runs the site from an admin panel that only contains what works. Sana Tourism is continuing to work with us.

Building a tourism website in Saudi Arabia? Six lessons from this project

• ●Put the enquiry where the decision happens. People decide on a package card, not on the Contact page, so the WhatsApp button belongs on the card.
• ●Pre-fill the WhatsApp message with the trip name. The traveller does not have to type it, and your team does not have to ask.
• ●Answer how long, when, how much and where before the click. A starting price for two and the season on the card save a round of questions.
• ●Give companies and groups a proposal form. A corporate or group trip needs a company name, a group size and dates, which is a different conversation from a couple's weekend away.
• ●Make SEO part of the admin panel. If every new page needs a developer to get a title and description, most pages never get them.
• ●Delete what does not work. Broken modules in an admin panel cost staff time and make the whole system harder to trust.

If your previous developer left you a website you cannot manage, start with how to take your website back. If you are planning a new tourism website, see what a website costs in Saudi Arabia, or look at our UI/UX design and SEO services.